Euroleague Basketball and University of La Salle-URL partner to launch startup tech challenge

Jan 29, 2018 by Print
Euroleague Basketball and University of La Salle-URL partner to launch startup tech challenge

The Tech Challenge is addressed to innovative and technology projects with potential application in the sports business.

Startups may apply from January 29 to February 18 to participate in an intensive week of mentoring, conferences, concept validation and networking sessions.

Euroleague Basketball, together with University of La Salle-URL’s innovation park, La Salle Technova Barcelona, announced today that they are jointly launching the EB Tech Challenge, an initiative that aims to connect some of the world’s most innovative startups ready to disrupt the sports industry by providing solutions to existing or future challenges for sports organisations.

The Euroleague Basketball Tech Challenge, powered by La Salle-URL, is sending out an open call to startups to apply for the opportunity to attend an intensive week of collaboration, where they will meet top executives of both organisations, as well as a powerful roster of leaders in the sports business, entrepreneurship and investment communities. Startups will benefit from mentoring, networking and conference sessions with renowned industry specialists, where they will be able to validate their concepts and potentially prove them in real environments. The Tech Challenge week will be hosted at Euroleague Basketball headquarters and the facilities of La Salle-URL in Barcelona.

Startups may present any projects that fit within any of the target topics, with the only requirement to be eligible being that such projects are technology-centered and bring creative and innovative solutions and opportunities for professional leagues, clubs, sponsors and sports organisations in general.

The selection of the finalists will be performed by a panel of renowned professionals, including:

Jordi Bertomeu – President & CEO, Euroleague Basketball
Josep M. Santos – General Manager, University of La Salle-URL
Adam Kelly – Senior Vice President, Head of Sales Worldwide, IMG Media
Salvador Alemany - President, Abertis
Sree Varma – Founder & CEO, iSportconnect & iSportconnect Capital
Luis Vicente – Founder & Chairman, 3vs Sports Partners

"Since its early days, Euroleague Basketball and its clubs have always stayed committed to innovation and disruption to empower growth and find new ways of improving the game and better connecting with fans.” Jordi Bertomeu, President and CEO of Euroleague basketball said. “We are glad to partner with the prestigious University of La Salle-URL to create an ecosystem that allows the leagues and its clubs to accelerate change and growth through creativity, innovation and technology.”

Josep M. Santos, General Manager of La Salle-URL, said: “At La Salle Barcelona Campus we are always striving to innovate. The EB Tech Challenge is a fantastic opportunity to discover new innovations and explore opportunities, and to make a difference in the sports startup world.”

If you are a startup and ready to disrupt the sports business industry, this is your chance!

For more information, visit or download the brochure here.