At the 2023 Turkish Airlines EuroLeague Final Four in Kaunas, Lithuania, basketball fans can get a taste of a first-class basketball experience without paying the thousands it costs for courtside seats. By heading to the VR stand at the FanZone, basketball enthusiasts can try out the state-of-the-art VR Experience, which is presented by Turkish Airlines, the EuroLeague's naming and innovation partner. From 10:00 am to 6:00 pm local time on Friday, Saturday and Sunday, there is the chance to test this technology and watch highlights in VR from this season and last year's Final Four, all from a courtside seat that has a 360-degree view of the parquet.
What's more, you can switch the angle of the camera, going underneath the basket or from the control room, all in the blink of an eye.
Fans watching the Final Four from home will be able to watch both semifinals, the third-place game and the championship game in VR, courtesy of the EuroLeagueTV VR app.